Portfolio
Fitpass
Fitpass, the magic wand of fitness, was created with a mission to make workout accessible to everyone, regardless of the distance, time, or a lack of motivation. It was the solution to the age-old problem of excuses and procrastination when it came to fitness. The journey started with a survey that revealed the major hindrances in people's quest to be fit and healthy.
A One-Stop Shop for Fitness
Fitpass, the magic wand of fitness, was created with a mission to make workout accessible to everyone, regardless of the distance, time, or a lack of motivation. It was the solution to the age-old problem of excuses and procrastination when it came to fitness. The journey started with a survey that revealed the major hindrances in people's quest to be fit and healthy.
Achieving Fitness Goals, Anytime, Anywhere
Fitpass studios were spread across the country to help individuals achieve their fitness goals, and the app came with added perks like an in-app personal nutritionist and AI-led fitness coaching services.
#NoMoreBahana
L2BC took the challenge of promoting Fitpass to the streets and asked people fundamental questions related to fitness. The hashtag #NoMoreBahana was used to encourage people to stop making excuses and join the Fitpass network. The month-long Facebook advertisement campaign was a huge success, with a remarkable 11% increase in app downloads, adding more people to the Fitpass community.
Result
This was a journey of making fitness accessible, convenient, and fun, and L2BC played a crucial role in making it happen. If you're looking for a partner that can help turn your business dreams into reality, look no further than L2BC.
